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Pachee

Project Overview

Pachee, a brand known for its sustainable backpacks and patches, aimed to enhance its online presence with a vibrant and user-friendly website. The goal was to optimise the Shopify website, an online platform where customers could easily explore Pachee's unique range of products, learn about customisation of backpacks using patches, and easily make purchases. The project focused on embodying Pacheeā€™s playful yet practical brand identity while prioritising functionality and ease of use for its growing customer base.

Client : Pachee
Duration: 6 Weeks
Project Type: Shopify Website Redesign & Maintenance
Location: United Kingdom

Preview

pachee.co.uk
97%
User Engagement
We designed interactive features, such as easy navigation and engaging product listing images, to keep customers excited about their shopping experience.
98%
Brand Consistency
We captured Pachee's colorful, creative essence across all elements, reflecting their playful and fun nature.
95%
Optimised Shopping Process
Integrated e-commerce functionality allowed easy browsing, product purchasing, and a smooth checkout process.

The Challenge

Before the project, Pacheeā€™s online presence lacked the essential e-commerce features needed to support its growing customer base. Customers had difficulty navigating the product range, placing orders, and understanding how to customise their backpacks with patches. The challenge was to create an engaging and visually appealing website that showcased Pacheeā€™s creativity, while also providing an easy-to-use shopping experience.

The major challenges were:

  • Limited Online Shopping Experience: Customers struggled to easily browse the product range and find what they were looking for.
  • Lack of Brand Representation: Pacheeā€™s vibrant, fun brand was not effectively conveyed through the existing website design.
  • Complicated Checkout Process: The website lacked a smooth, user-friendly checkout system, making it difficult for customers to complete their purchases easily.

Website Redesigned from
Outdated to Outstanding

Before Visual


After Visual

Our Approach

WEAR YOUR STORY - WEAR YOUR STORY - WEAR YOUR STORY -

1

Custom Product Showcases

We listed eye-catching product pages that highlighted Pachee's unique backpacks and customisation options using patches, making it easy for customers to visualise and create their ideal design.
2

Simplified E-Commerce Experience

By integrating a systematic shopping experience, we made product selection, customisation, and purchasing smooth and hassle-free.
3

Vibrant Design & Branding

We infused the website with vibrant brand colors, engaging visuals, and playful design elements that mirrored Pacheeā€™s fun, energetic brand.
4

Shopify Website Optimisation

We optimised the Shopify platform to ensure fast load times, and smooth navigation.
5

SEO & Local Reach

The Shopify website was optimised for SEO to increase organic traffic and reach a larger audience in the competitive online market.
6

Ongoing Website Maintenance

We implemented a plan for regular Shopify website updates and maintenance, ensuring smooth functionality, fresh content, and continued security for an ideal user experience.

The Impactful Outcome

The newly designed Pachee website provides a wonderful shopping experience for customers, enabling easy navigation to view the required products, a quick purchasing and checkout process, and a better representation of the brandā€™s unique personality.
The user-friendly interface and modern design have increased engagement and customer satisfaction.

Individual Page layouts

View Website
L
lillie kaye
Founder / Pachee

Daksha and her team are professional and efficient. They understand every task at hand and offer experienced advise and insight to how to better improve the outcome.

They are currently pivitol in my business.

I would highly recommend them

Hear From Pachee

The Result That Made the Client Happy

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